Friday, January 8, 2010

Bollywood set to beat James Cameron

James Cameron's Avatar has been all over the news lately for being a path-breaking cinematic experience. Seems like Hollywood has done it again.

Some (in)famous Indian movie-makers who always seem to be 'inspired' by Hollywood movies have not been left behind this time either. Rahesh Bhutt, who has an opinion on everything, strangely seems to claim that his movies are loosely based on his life (which are also blaring similar to Hollywood flicks). Makes me wonder if the Hollywood writers know more about Bhutt's life than anybody else. He even goes far enough to claim that showing sex on screen is his interpretation of reality.

But there is one thing I like about him that he always gives chance to new-comers. In line with his style, he has now decided to make another sex-based reality 3D movie called "Sexual Predator" with star newcomer SPS Rathore in the lead role. He has released promotional posters also.


Rathore who has solid experiences in this role even in real life was understandably thrilled. Bhutt also managed a casting coup when he roped in Ruchika's ex-school's ex-principal to play the 'supporting' role. Rahesh Bhutt claims that the story is 100% inspired by his life and the rest is loosely based on lives of others.

However Michael Jackson's family which managed to get a hold of the script, has threatened to sue Rahesh Bhutt because they feel that about 70% of the movie is based on Michael's life. They want Bhutt to compensate them accordingly as well as give him a 'Title Credit' for it. In an reciprocating gesture Bhutt will be allowed the use of Michael's compositions for the songs and background scored of the movie. Seems like people are learning from Chetan Bhagat fast.


To get more and more people into watching this movie the Sex Perverts Sangh will issue branded certificates for watching the movie.

So will Bollywood's 3D movie be able to beat Avatar ? My MBA training tells me that for one product to beat another in the same category firstly they should have points of parity which is when the points of difference will propel the winner.

The points of parity are pretty much in place:

a. Both are 3D movies.
b. Both movies have humans as well as relatively ugly alien creatures
c. It is setup in a make-believe world.
d. They are being made by visionary directors
e. Cameron's Avatar said - "I see you" .... Rahesh's movie will say - "I touch you"

But Bollywood will score because:

a. Though both are being made by visionary directors but we all know that only Rahesh Bhutt's vision is scary!
b. Rahesh's movie will have sex every 15 minutes.
c. SPS Rathore is uglier and scarier than all of Pandora put-together
d. None of Cameron's characters have lived their reel-life characters in real life, Rahesh's lead actors have
e. Rahesh's movie will have Michael Jackson's songs which fit the context better
f. Sex Perverts Sangh will vandalise theatres that show movies other than Rahesh's movie
g. Rahesh might be able to get Imran Hadme to endorse this one too
h. Avatar watchers got only 3D glasses .... but people watching this one might get a condom as well along with the certificate

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